중국 진출 우리나라 금융기관의 녹색금융 진출에 관한 연구

초록

This paper intends to propose implications for Korean financial institutions by analyzing green finance of China. First, green finance of China has been growing rapidly since it began in 1997. Second, green finance of China is on the rapid growth, but it not so much compared with other works. Third, green finance of China began with many kinds of fields, including green loan, green insurance, and green securities, but it has been developing on a main basis of green loan. Fourth,green finance of China is developing by government-led and financial institutions’ following model, not by financial institutions theirselves. Fifth, it is recognized that the green finance of Chinese banks make contributions to their benefit and society. Finally, green finance of China has great potentiality but it is uncertain when the market will be formed to a degree. It is necessary that Korean financial institutions in China should perform the following strategies in order to succeed in green finance of China. SO strategies are as follows: 1) Understanding the policy of the Chinese government toward green finance and analyzing the green industry, 2)Entry into the green finance market by merging local financial institutions,3) Enlarging the portfolio of green finance, 4) Enhancing the system of green enterprises, etc. WT strategies are as follows: 1) Marketing in the niche market rather than in the main market in terms of areas, 2) Focusing on prominent fields rather than on overall fields, 3) Focusing on potential green enterprises rather than large-scale green enterprises, 4) Enhancing the level of service toward green enterprises, 5) Forming the image as ‘Social Enterprises’, etc.

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