기술적 기업가정신이 기술 및 시장지향성과 성과에 미치는 영향 : 정부 지원제도의 조절효과를 중심으로

초록

This study analyzed the correlations among the variables connected from technological entrepreneurship appearing in entrepreneurs at New Technology Based Firms(NTBFs) through strategic management characteristics, including technology orientation and market orientation to enterprise performance. In particular, technological entrepreneurship usually appears in founders or entrepreneurs based on technology and is very closely correlated to strategic operations to develop enterprises through their technology-centered strategies. Meanwhile, market orientation means a NTBF of customer-centered and market-oriented strategic directions. In other words, this study analyzed the relationship of the impacts among a NTBF’s technology orientation, market orientation, and performance accordingly appearing by the technological entrepreneurship presented in this study and the moderating effect of the government support in the process of connection to the performance. As a result of the analysis, it turned out that technological entrepreneurship had significant effect on both technology orientation and market orientation, but it had a greater effect on technology orientation than on market orientation. In the analysis of the relationship of the impacts of technology orientation and market orientation on performance, it turned out that technology orientation had a positive impact on technology-based performance like the development of new products or the application of patents while it did not have any significant impact on business performance. Market orientation, in contrast, had a significant correlation only with management performance, which showed a route differentiated from that from technological entrepreneurship to performance according to the strategic management characteristics. In addition, in the analysis of the moderating effect of the government support in creating a technology-based enterprise’s performance, it turned out that there was a significant moderating effect between market orientation and management performance and that there was no significant moderating effect between other management characteristics and performance. Lastly, in the analysis of the indirect effect of technological entrepreneurship on performance through additional analysis, it turned out that technological entrepreneurship had significant effect through technology orientation on both technology performance and business performance and that it had a significant indirect effect only on business performance through market orientation.

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