AN EMPIRICAL INVESTIGATION OF SUBSCRIBER'S SWITCHING INTENTION TOWARD PAY-TV: HUMAN MIGRATION THEORY PERSPECTIVE

제목
AN EMPIRICAL INVESTIGATION OF SUBSCRIBER'S SWITCHING INTENTION TOWARD PAY-TV: HUMAN MIGRATION THEORY PERSPECTIVE
저자
최정일; 유한주
발행일
2014-06
학회명
31st Pan-Pacific Conference
개최지
Sakai City, Osaka, Japan
학회 개최일
2014-06 ~ 2014-06